Nathan Bransford’s Thoughts on Platform
Posted September 22, 2010on:
Be sure to sign up for his posts. He discusses a lot of great topics.
Well, platform is one of those nebulous concepts that will result in a thousand different definitions if you ask a thousand different individuals. But here’s how I think of it: platform is the number of eyeballs you can summon as you promote your book.
A “platform” may be comprised of an Internet or media presence, a very strong reputation in a particular field, a TV show, affiliation with a popular brand, a connection to a popular writing collective, celebrity status, or ownership of the world’s largest soapbox.